Regarding trade shows, your display is one of your most essential tools for attracting and engaging potential clients. With countless options to choose from, determining whether a custom or standard display is the right fit for you can be a challenge. In this article, we’ll walk you through five types of standard displays, highlighting their […]
In today’s digital age, exhibiting at trade shows can be challenging. With so much technology on the show floor, it’s easy for your presentation to get lost in the noise. In this article, we’ll explore what “tech noise” is and how you can ensure your exhibit’s presentation stands out amongst the competition. Understanding Tech Noise […]
Any important task has its fair share of challenges, difficulties, and outright problems that will occur. That includes when you’re putting on an exhibit at a show. However, what makes you a top professional is the ability to problem-solve and still accomplish vital goals. Consider common struggles that occur on the show floor and how […]
Communicate Your Actual Budget With Bidders People fear that sharing a budget means spending it all rather than being conservative. However, the experience is like home buying; without a reference figure, there is miscommunication, frustration, and, worst of all, wasted time. For best results, provide a budget range. Communicate what exactly is included in the […]
Trade shows present businesses with a great way to engage with potential customers and to get the word out about their business, products and services. However, simply being present at a trade show is not enough. You need to look for ways to make the most of this opportunity so that you can convert attendees […]
It’s no secret that trade shows are a great networking opportunity, an exciting way to grow your brand visibility and the best time for your team to represent your company by passing out branded swag. They’re the ultimate opportunity to make a great impression on your fellow industry leaders and to gather high quality, qualified […]
